Home

Our Magic

Research and Discovery
No crystal balls—just good questions deep research, and culture attunement. We use social listening, cultural analysis, behavioral research, surveys, and focus groups to uncover insights that spark inspiration, direction, and opportunity.
Empathy + data = brand magic ✨

Strategy and Planning
Skip the mystique. We turn insight into actionable plans that align with your business goals, prioritize your budget for maximum impact, and reveal hidden opportunities for content, channels, and creativity.
From one post to a full program, you’ll get concise briefs, decision-ready roadmaps, and strategic direction to guide, engage, and inspire your creative and marketing teams. ✨

Content Creation
We don’t just point at the work—we make it. Think clear briefs, tidy timelines, and creative that connects.
We scale up or down as needed: The Smithy core team + a trusted circle of writers, designers, photographers, and editors to bring strategic vision to life.
Whether it’s a single social post or an entire omni-channel campaign, we turn strategy into work people actually want to read, watch, and share.
About Us
Empathy first.
Future focused.
Culturally attuned.
Data mindful.
Results driven.
A little bit magic ✨
Services
- Research
- Audience Insights
- Brand Positioning
- Cultural Strategy
- Creative Strategy
- Planning
- Campaign Strategy
- Social Media Strategy
- Content Production
Awards
- Shorty Awards Finalist Launch Campaign, adidas Reverse Retro, 2023
- PR Daily Content Marketing Award “Best Content Series”, Dairy Farmers of Washington 2019
- Shorty Awards Finalist Beauty Mary Kay Charcoal Mask 2017
- Beauty 2.0 Awards, Winner: Best Social Media Presence 2017
- Beauty Marketing Awards, Winner, Mary Kay “I Can…”