Home

Going Big on Local Community for UNIQLO Nationwide Store Launches
Giving Moms One Less Decision to Make with Alden’s Organic Ice Cream
Activating the “Inspiration” Phase of the Grocery Shop
Driving EV Rebates in Underserved Communities
Previous
Next

Our Magic

Research and Discovery

No crystal balls—just good questions deep research, and culture attunement. We use social listening, cultural analysis, behavioral research, surveys, and focus groups to uncover insights that spark inspiration, direction, and opportunity.

Empathy + data = brand magic ✨

Strategy and Planning

Skip the mystique. We turn insight into actionable plans that align with your business goals, prioritize your budget for maximum impact, and reveal hidden opportunities for content, channels, and creativity. 

From one post to a full program, you’ll get concise briefs, decision-ready roadmaps, and strategic direction to guide, engage, and inspire your creative and marketing teams. ✨

Content Creation

We don’t just point at the work—we make it. Think clear briefs, tidy timelines, and creative that connects.

We scale up or down as needed: The Smithy core team + a trusted circle of writers, designers, photographers, and editors to bring strategic vision to life.

Whether it’s a single social post or an entire omni-channel campaign, we turn strategy into work people actually want to read, watch, and share.

 

 

About Us

Empathy first.
Future focused.
Culturally attuned.
Data mindful.
Results driven.
A little bit magic ✨

Services
Awards

Brand Experience